TikTok Video Dimensions 2022: Free Video Length Guide For Facebook, Instagram, TikTok & More - Extra Tips & Tricks ✅

It is usually unlikely to find the required video size for specific social media platforms including tiktok video dimensions 2022.

As popularly known, ‘content is king’ but ‘distribution is queen‘. For this cause, we updated this article on every social media post and Ad video dimension you need to know in 2022.

There’s a lot of information here. So to save you time and headache, just click any of the following links to go directly to your desired platform:

TABLE OF CONTENT

TikTok

Facebook

Instagram

Twitter

Snapchat

YouTube

1. Facebook Video Length

facebook video specs and details — Facebook Video Length

With reference to research, 45% of Facebook users spend at least one hour watching videos on the platform.

What this means is, the numbers watching Facebook videos every week totals about 1Million people and still counting.

Howbeit, there are different types of videos that can be shared on the social media platform, and each of them has specific dimensions and specs that need to be adapted to.

Video posts (Landscape & Portrait)

Among the lot, this is the most common type of video shared on Facebook. They appear on Facebook’s feed where friends and brands can share them.

If you desire to come up with this type of video post, then you will have to choose between Landscape or Portrait. And the catch here is the video orientation.

Video Guidelines for Video Posts

Best video dimensions: 1280 x 720 pixels for both Landscape and Portrait.
600 pixels of minimum width for Landscape and Portrait. Height depends on aspect ratio.
Landscape aspect ratio: 16:9.
Portrait aspect ratio: 9:16. If the video includes a link, then the aspect ratio is 16:9.
Mobile renders to aspect ratio 2:3 for both Landscape and Portrait.
Max file size: 4GB.
.MP4 and .MOV are the most recommended video formats.
Max video length : 120 minutes.
Max video frames: 30fps.

Text Character Limits for Video Posts

The characters maximum is 2,200 characters.
The recommended amount is 90 characters when it includes a link.
Headline maximum is 25 characters.
Link description maximum is 30 characters.

360 Facebook Videos

360 videos allow users to scroll through a video to get a full 360 degrees view.

Even though this video type is mostly shown organically on Facebook feeds, it is nonetheless prioritized by Facebook to appear on top of feeds.

Video Guidelines for 360 Videos

Maximum dimensions: 4096 x 2048.
Minimum width: 600 pixels. Height depends on aspect ratio.
360 aspect ratio: 2:1.
Maximum file size: 1.75GB.
The most recommended video format is .MP4.
Video length must not overcome 40 minutes.
Video maximum frames are 60fps.

Text Character Limits for 360 Videos

Maximum is 2,200 characters.
The recommended amount of characters is 90 when a link is included.
Headline maximum is 25 characters.
Link description maximum is 30 characters.

Facebook Video Ad Specs

Even though there are lots of video Ad types you can use, each of them requires a different format. Let’s take a quick look at them all in a split second!

Desktop News Feed Link Video (Landscape, Square & Right Column)

This type of video is also shown on Facebook feeds and has two basic dimensions: landscape or square (instead of portrait).

Always remember that this video type can be displayed on the right column of Facebook.

However, even though the right column video appears to be relatively smaller, the dimensions must be the same as the Desktop News Feed Link Video.

Video Guidelines for Facebook Video Ads

The recommended video dimensions for both landscape and square are 1280 x 720 and 720 x 720.
The minimum dimensions are 600 x 315 (1.9:1 landscape) or 600 x 600 (square).
Landscape aspect ratio should be 16:9.
Square aspect ratio: 1:1.
Maximum video file size: 4GB.
Recommended video formats: .MP4 and .MOV.
Max video length: 120 minutes.
Max video frames are 30fps.

Text Character Limits for Video Ads

The maximum count is 2,200 characters.
The recommended text length is 90 characters.
The headline maximum should be 25 characters.
Link description maximum is 30 characters.

Facebook Carousel Video Ads

This kind of video allows for a showcase of many videos linked to a user’s Facebook feed, fan page or a website.

It is very effective because it creates the possibility for users to see a lot of content in just one link.

Carousel Video Guidelines

Recommended video dimensions: 1080 x 1080 for both Landscape and Square.
Minimum dimensions are 600 x 315 (1.9:1 landscape) or 600 x 600 (square).
Square aspect ratio: 1:1.
Video file size must not be bigger than 2.3GB.
Recommended video formats: .MP4 and .MOV.
Video should be shorter than 30 seconds. Continuous looping is up to 90 seconds.
Maximum video frames are 30fps.

Text Character Limits for Carousel

Maximum: 2,200 characters.
The recommended amount is 90 characters.
Headline maximum is 40 characters.
Link description shouldn’t be longer than 20 characters.

Collection Video Ads for Mobile

The Facebook Collection ads displays many images with one header video above them.

It’s a good choice for advertising a product and a few images of the same product in different colors.

As you may have realized, running clothing industry Ads can really be advantageous using this Ad type.

Video Guidelines for Collection Video Ads for Mobile

Recommended video dimensions: 1200 x 628.
Minimum dimensions are 600 x 315 (1.9:1 landscape) or 600 x 600 (square).
Landscape aspect ratio: 16:9.
Square aspect ratio: 1:1.
Maximum video file size: 4GB.
Recommended video formats: .MP4 and .MOV.
Max video length: 120 minutes.
Max video frames are 30fps.

Text Character Limits for Collection Video Ads

Maximum count should be 2,200 characters.
The recommended text length is 90 characters.
Headline maximum is 25 characters.
Link description maximum is 30 characters.

Canvas Video Ads Within News Feed (Mobile)

Facebook’s Canvas Ads is a good mobile experience to enhance brand storytelling.

This is because it allows for swiping to the sides of the video and downward.

There are no text or character limits for Canvas Video Ads.

Video Guidelines for Canvas Video Ads

Recommended video dimensions: 1200 x 628.
Minimum dimensions required are 600 x 315 (1.9:1 landscape) or 600 x 600 (square).
Landscape aspect ratio should be 16:9.
Square aspect ratio: 1:1.
Video file size can not be bigger than 4GB.
Recommended video formats: .MP4 and .MOV.
Max video length: 120 minutes. It is recommended to have it last less than that.
Max video frames are 30fps.

Autoplay Video Within Canvas Ad for Mobile

It happens on Facebook when users are watching the Canvas Ad and are presented with an auto-play video.

Here are the required length and specs for that.

Video Guidelines for Autoplay Video Within Canvas Ad for Mobile

Recommended video resolution: 720p.
The minimum dimensions are 600 x 315 (1.9:1 landscape) or 600 x 600 (square).
Landscape aspect ratio: 16:9.
Square aspect ratio: 1:1.
Video file size must not be bigger than 4GB.
Best video formats: .MP4 and .MOV.
Max video length: 120 minutes. It is recommended to have it last less than that.
Max video frames are 30fps.

Slideshow Video Ad

This type of video Ad is designed for reaching audiences with slow Internet connectivity. In order to keep them from not being able to watch the ad, the slideshow video displays images.

You can choose between 3 to 10 pictures or rather select a video and transform it into an image slideshow.

Add music in the following formats listed: .WAV, .MP3, .M4A, .FLAC or .OGG.

Video Guidelines for Slideshow Video Ads

Recommended video dimensions: 1200 x 720 for Landscape and Portrait.
Landscape aspect ratio: 16:9
Portrait aspect ratio: 9:16. For videos including links, the aspect ratio is 16:9.
Video file size must not be bigger than 4GB.
Recommended video formats: .MP4 and .MOV.
Max video length: 120 minutes. It is recommended to have it last less than that.
Max video frames are 30fps.

Text Character Limits for Slideshow Video Ads

Maximum: 2,200 characters.
Recommended amount of characters: 90.
The headline maximum is 25 characters.
The link description maximum is 30 characters.

Facebook Stories for Ads and Organic Posts

Organic Facebook story videos or pictures last 24 hours before expiring.

Nonetheless, story Ads can last as long as you set them to, and specs for these ones are similar to the organic ones.

Video Guidelines for Facebook Stories

The minimum dimensions are 500 x 500
Aspect ratio should be 1.91 to 9:16. Colored gradient bars rendered above and below videos must be under 9:16 (keep in mind that the text field will also be placed below in videos smaller than this aspect ratio).
Video file size must be smaller than 4GB.
Video length can not overcome 15 seconds.
Recommended video formats: .MP4 and .MOV.

If you still have enquiries about Facebook videos you may want to use some help from the Facebook Help Center.

2. YouTube Video Length

When it comes to the best choice in video marketing terms, YouTube is an obvious candidate.

This is because YouTube enables its users to share varied video-type contents from short ads to movies and live streaming.

And of course, each of them needs specific video length and size.

Standard YouTube Video

Every signed-in user on YouTube can upload this video-type on their channel for free.

Even though YouTube allows for the use of almost all video sizes, length and formatting, there are some rules you should probably want to follow:

YouTube Video Guidelines

Youtube Video Best dimensions: 426 x 240 (240p), 640 x 360 (360p), 854 x 480 (480p), 1280 x 720 (720p), 1920 x 1080 (1080p), 2560 x 1440 (1440p) and 3840 x 2160 (2160p).
Minimum dimension required: 426 x 240.
Max dimension possible: 3840 x 2160.
Aspect ratio: 16:9. However, it will auto add to pillarboxing if it is 4:3.
File size can not be bigger than 128GB or longer than 12 hours.
Video formats: .MOV, .MPEG4, MP4, .AVI, .WMV, .MPEGPS, .FLV, 3GPP, and WebM.

YouTube Video Ad Specs

By default, doing advertisement on YouTube easily genders a 20% increase in traffic/conversions.

So when you choose to place Ads on YouTube, you will need to decide which video-type content you are going to root for. Their video Ads can be skippable, non-skippable, mid-roll and bumper videos. Howbeit, all of them practically align when it comes to dimensions, sizes and length.

These different video Ads are the same as mentioned above because they are all going to be displayed on the YouTube video player.

Youtube Video Guidelines

Best YouTube video Ads dimensions: 426 x 240 (240p), 640 x 360 (360p), 854 x 480 (480p),1280 x 720 (720p), 1920 x 1080 (1080p), 2560 x 1440 (1440p) and 3840 x 2160 (2160p).
Youtube Minimum dimension: 426 x 240.
Youtube Maximum dimension: 3840 x 2160.
Youtube Aspect ratio: 16:9. However, it will auto add to pillarboxing if it is 4:3.
Youtube File size can not be bigger than 128GB or longer than 12 hours.
Youtube Video formats: .MOV, .MPEG4, MP4, .AVI, .WMV, .MPEGPS, .FLV, 3GPP, and WebM.
Skippable video length can not last more than 12 hours.
Non-skippable video length must be between 15 or 20 seconds.
Mid-roll video length minimum possible: 30 seconds.
Bumper video length: up to 6 seconds.

If you still have questions about YouTube videos you may want to use some help from the Google Help Center.

If you want video ads examples for your YouTube Videos you can check this out.

3. Instagram Video Length

Instagram Video Length

Ever since Instagram first introduced videos way back in 2013, the now Meta-owned social giant’s popularity has been increasing until they hit the jackpot.

Hence, this paved way for launching their video Ads in 2015 which till now, is obviously one of the best commercial decisions Instagram ever took.

For digital marketers, investing on Instagram videos these days is not much left to choice, but rather a recommendation.

So let’s understand the different Instagram video lengths;

In Feed Videos (Landscape, Square and Vertical)

There are three (3) different Instagram feed videos: they can either be landscape, square or vertical.

In a short while, we are going to cover the length and specs for each of them.

Instagram’s Feed Video Guidelines

Minimum resolution required for landscape video: 600 x 315.
Minimum resolution required for square video: 600 x 600.
Minimum resolution required for vertical video: 600 x 750.
Landscape aspect ratio: 16:9.
Square aspect ratio: 1:1.
Vertical aspect ratio: 4:5.
Video file size for all formats must be not bigger than 4GB.
Best video formats: .MP4 and .MOV.
Video length needs to be up to 60 seconds.
Max video frames are 30fps.

Texts Character Limits for Instagram’s Feed Videos

Maximum of characters: 2,200
Recommended amount of characters: 125 characters.

Instagram Video Ad Specs

Videos that easily catch attentions are key for Instagram ads, which revenue continues to increase over time.

In Feed Video Ad

Instagram video ads are very similar to the organic Instagram feed videos above, except for the fact that it employs the word, ‘sponsored’ above it.
In terms of length and specs, they are exactly the same.

Carousel Video Ad

Just like Facebook, Instagram has a carousel video ad option, which displays several media files(images and video) in just a single post.

So you will definitely need to choose between 2 to 10 videos or pictures for that. Also take note that a full-width call-to-action button will be placed below the ad.

Carousel Video Ads Guidelines

Minimum resolution required: 600 x 600 pixels.
Maximum resolution possible: 1080 x 1080.
Aspect ratio: 1:1.
Video file size can not be bigger than 4GB.
Recommended video formats: .MP4 and .MOV.
Video length can not overcome 60 seconds.
Max video frames are 30fps.

Text Character Limits for Carousel Video Ads

Maximum of characters: 2,200.
Recommended amount of characters: 125.

Instagram Video Stories

From my little research, every 1 out of 4 consumers made a purchase after watching a brand’s Instagram story. Isn’t this amazing?

But the actual challenge here is to get access to services that will help you create a striking video post or an Instagram story with engaging motion graphics.

Here is an article I found that can help you achieve this by using eye-catching Motion Graphics videos on your Instagram stories!

So, how long should Instagram story videos be?

Instagram Stories Video Guidelines

Recommended resolution: 1080 x 1920 pixels.
Minimum resolution: 600 x 1067 pixels.
Aspect ratio: 9:16.
File size can not be bigger than 4GB.
Best video formats: .MP4 and .MOV.
Video length can not be longer than 15 seconds.

Instagram TV Video Specs

77% of marketers post videos on IGTV. Shouldn’t there be a reason why?

IGTV’s, just like Instagram stories, display on full-screen. But the slight variance here is, IGTV videos are longer than stories and also, they do not expire after 24 hours. Plus, you get to save them as Instagram posts from your feed.

Thus, IGTV is designed for creating long organic content to engage with your audience by offering them an attractive content to watch.

Instagram TV Guidelines

Recommended resolution: 1080 x 1920 pixels.
Minimum resolution: 720 pixels.
Recommended aspect ratio: 9:16. 16:9 also works. In-feed previews show at 4:5.
Video length must be at least 1 minute and cannot be longer than 10 minutes when uploading from mobile. Videos can be up to 1 hour when uploading from desktop.
File size for videos under 10 minutes is 650MB. For one hour videos it is 3.6 GB.
File format must be .MP4.

If you still have some thoughts about Instagram videos kindly check the Facebook Help Center.

So let’s get down to knowing one thing;

What’s the best video length for Instagram?

In order to present a befitting answer to the question at stake, we need to at least understand the video marketing statistics pertaining to this Meta-owned social media platform.

The best video length for Instagram is 60 seconds.

Below are some resources to improve your Instagram videos:

4. TikTok Video Dimensions: Length and Specs

To say the least, TikTok is the freshest trend in the world today, pertaining to the powerful mixture of social media and video content, more specifically, short videos! Partly because TikTok videos are highly engaging, very fun to be with, unique out of the box and, more emphatically, a brand new way of telling social media stories.

So Don’t forget to make a list of these specs into consideration when uploading your videos to TikTok, so that your viewers can watch them exactly the way you want.

The following formatting guide will help you:

TikTok video dimensions and resolution: 1080×1920.
TikTok canvas size (width and height): 1080×1920.
Tiktok Max File size: 287.6 MB. For ads, the maximum is 500 MB.
Vertical videos work best on TikTok, but horizontal ones are also acceptable.
Aspect ratio required: 9:16 (a normal smartphone screen). However, you can also use a 1:1 aspect ratio, but it will not be full-screen.
File format .MP4 and .MOV.
File format for ads: .AVI and .GIF.

And the most important…

Tiktok video length max limit goes up to 60 seconds.

But Is it possible to make Tiktok videos longer than 60 seconds?

If you want to know how to upload a video longer than 1 minute on TikTok we have the answer. Back in (2020) before December, it was not possible to make longer videos than 60 seconds but Tiktok has stepped up the game.

Currently TikTok users can share videos up to three minutes long, a limit that was set by the social network in December 2020. Now that limit will be raised once again, this time to support videos up to five minutes long.

What is TikTok frame size?

TikTok frame size is 1080×1920.

Below are some resources to help improve your TikTok videos:

5. Twitter Video Length

Many netizens today watch videos on Twitter to follow news and get connected to what is going on currently in their topics of interest.

According to Twitter by itself, statistics show there are more than 2 billion video views on Twitter everyday. Thus, venturing into video publishing on Twitter is definitely not a bad idea. But then what are Twitter’s video specs?

Twitter Landscape & Portrait Videos

The platform likewise has two variant video types: landscape and portrait. Even though they may be very easy to publish but you will need to at least consider each video required dimension. So let’s get it done.

Twitter Video Guidelines

Best landscape dimensions: 320 x 180 pixels, 640 x 360 pixels and 1280 x 720 pixels.
Best portrait dimensions: 240 x 240 pixels, 480 x 480 pixels and 640 x 640 pixels.
Minimum dimensions required: 32 x 32 pixels.
Maximum dimensions possible: 1280 x 1024 pixels.
Aspect ratios should be from 1:2.39 to 2.39:1 pixels.
File size can not exceed 512MB.
Video format for desktop: .MP4. Video format for mobile .MOV.
Video length: up to 140 seconds.
Video maximum frames are 40fps.

Text Character Limits for Twitter Videos

Up to 280 characters.

Twitter Video Ads Length

Twitter video Ads length and specs are identical to organic Twitter videos, so you could just copy the ones above and your video will run perfectly for Twitter advertising.

Best Twitter ads dimensions: 320 x 180 pixels, 640 x 360 pixels and 1280 x 720 pixels.
Minimum dimensions required: 32 x 32 pixels.
Maximum dimensions possible: 1280 x 1024 pixels.
Aspect ratios should be from 1:2.39 to 2.39:1 pixels.
Twitter File size can not exceed 512MB.
Twitter Video format for desktop: .MP4. Video format for mobile .MOV.
Twitter Video length: up to 140 seconds.
Video maximum frames are 40fps.

If you still have enquiries about Twitter videos, you may want to grab some thoughts from the Twitter Help Center.

But what’s the best Twitter Video Length?

The best video length for Twitter is 140 seconds.

6. Pinterest Video Length

Almost everyday, Pinterest keeps making huge expansions in the number of varied content options its users can explore and publish.

And like anyone else could have predicted, videos are now part of the menu too.

Yet still, there are only a few types of videos you can possibly publish on the social media platform. But very fortunate for us, video guidelines for any one of them are identical!

Pinterest Promoted Video Specs

Square recommended dimensions: 600 x 600 pixels.
Best Pinterest vertical video dimensions: 600 x 900 pixels.
Minimum Pinterest video resolution possible: 240 pixels.
Square aspect ratio: 1:1.
Pinterest Vertical aspect ratio: 9:16.
Best portrait video dimensions: 240 x 240 pixels, 480 x 480 pixels and 640 x 640 pixels.
File size cannot be more than 2GB.
Video formats: .MP4 and .MOV.
Pinterest Video length: up to 30 minutes.
Max video frames are 25fps.

Text Character Limits for Pinterest Videos

Up to 400 characters.

7. Linkedin Video Length

Even though LinkedIn launched its video feature in 2017, it has turned out to be an extremely successful choice: because 75% of executives claim they watch b2b video marketing every week.

The social media giant allows for two types of video content: shared video (organic) and Ads. So let’s get down to the specs for both of them.

Video Guidelines for LinkedIn Shared Video

Aspect ratio: between 1:2.4 and 2.4:1.
Maximum file size: 5GB.
Video formats: .ASF, .AVI, .FLV, .MOV, .MPEG-1, .MPEG-4, .MKV, and .WebM.
Video length must be at least 3 seconds.
Video length must be longer than 10 minutes.
Max frames are 60fps.

Video Guidelines for LinkedIn Video Ads

This kind of feature has been available on LinkedIn since 2018 and offers different specs than organic videos. So don’t forget this the next time when planning a marketing strategy!

Required dimensions: 480 x 360 pixels, 640 x 360 pixels, 640 x 480 pixels, 960 x 720 pixels, 1280 x 720 pixels, 1440 x 1080 pixels, 1920 x 1080 pixels.
File size: up to 200 MB.
Video format: .MP4
Max video length: 30 minutes.
Recommended video length: 15 seconds.
Frame rate: less than 30fps.

If you still have some enquiries to make about LinkedIn videos get some help from the Linkedin Help Center.

8. Snapchat Video Length & Dimensions

From some research in 2020, more than 10 million videos were watched on Snapchat per day, mostly by the youth typically between ages 15 and 25.

This social media platform has secured an important audience through video content exclusively, and of course, you could also take similar advantage of this by jumping into its trend.

10-Second Snapchat Video

For the most part, this video type is the main way by which Snapchat audience uses to communicate with each other on the platform, and your business can join in on the conversation by posting them too.

Video Guidelines for 10-Second Snapchat Videos

Recommended dimension: 1080 x 1920 pixels.
Aspect ratio: 9:16.
File size: up to 32MB.
Video formats: .MP4 and .MOV.
Video length: between 3 and 10 seconds.

Long-Form Snapchat Video Ad

This video-type is most suitable for running Ads. This is what users see when they are going through other user’s stories (just like on Instagram!)

Video Guidelines for Long-Form Snapchat Video Ad

Recommended dimension: 1080 x 1920 pixels.
Aspect ratio: 9:16 or 16:9.
File size: up to 1GB.
Video formats: .MP4 and .MOV.
Video length: at least 15 seconds (there is no maximum).

If you still have bothering thoughts about Snapchat videos you may want to use some help from the Snapchat Help Center.

Just one last tip down below before you run home to mama:

If you want to get to know more about video marketing don’t miss this article here; 58 best video marketing statistics to prove that this trend has come to stay.

Source: CreatorKit.com | Eth Studios

TikTok Video Dimensions 2022: Free Video Length Guide For Facebook, Instagram, TikTok & More – Extra Tips & Tricks ✅

Every Social Media Video Size and Spec :